WORK WITH CALIFORNIA SOCIALS
OUR PROVEN, SIGNATURE FRAMEWORK
INVITE | CULTIVATE | SECURE
OUR SIGNATURE FRAMEWORK IS A COMBINATION OF TESTED MARKETING STRATEGIES AND INDUSTRY TRENDS THAT CREATES A STRONG MARKETING FUNNEL TO TURN YOUR AUDIENCE INTO OBSESSED FANS AND LOYAL BUYERS.
HappyHour
Marketing Strategy Call
The “Happy Hour” Marketing Call is your 60-minute deep dive into intentional marketing strategy designed to bring clarity, direction, and confidence to your social media. Perfect for business owners who need expert eyes on their marketing, this one-on-one session is all about refining your marketing funnel, messaging, and content, analyzing data, and game planning.
Whether you’re struggling to get sales or bookings, planning a launch, struggling with content that’s not converting, or just need help getting unstuck—this is your moment to reset and realign. You’ll walk away with a customized strategy, actionable next steps, and a clear vision for content that actually works. No fluff. No guesswork. Just clarity, confidence, and strategy—served straight up.
Consulting
Monthly Retainer
The California Socials Consulting Retainer is designed for the business owner who’s ready to stop winging it and start leading with strategy. You’ve outgrown the phase of throwing content at the wall and hoping something sticks — but you don’t have the time, clarity, or bandwidth to figure out what actually moves the needle. That’s where this retainer comes in.
Each month, you’ll get two Happy Hour strategy calls — 60-minute sessions where we go deep into your marketing, content planning, messaging, and sales strategy. Whether you’re prepping for a launch, trying to convert more lurkers into buyers, or just need to get your business unstuck, these calls are where the clarity clicks in. They’re tailored to what’s actually happening in your business right now — no fluff, no generic advice, just aligned strategy that works.
Between calls, you get daily Slack access, so you’re never left spinning your wheels on your own. You can check in with questions, get real-time feedback on content or copy, share wins, troubleshoot blocks, or get my eyes on anything you’re unsure of. It’s like having a marketing expert in your back pocket — without the full-time hire or commitment.
If you’re craving clarity, consistency, and content that actually converts — this is the move.
Branding Shoots
The California Socials Branding Photoshoot is a curated content experience designed to visually tell your story. This shoot blends clean aesthetics with strategic direction—capturing elevated, high-converting visuals that reflect the essence of your brand.
From mood board to final edits, every detail is intentionally styled to align with your offers, audience, and aesthetic. You’ll walk away with a gallery of premium, on-brand images that not only look beautiful—but work seamlessly across your website, social media, and marketing. It’s not just a photoshoot. It’s your brand—seen, styled, and strategically captured.
Send us a message @CaliforniaSocials, or email us at CaliforniaSocialsAgency@gmail.com to book your session.
The “Self Serve”
Batch Creation Package
A luxury content shoot — no fluff, just footage.
The Self Serve Session is designed for the business owner who needs polished, high-quality content without the commitment of a full retainer or monthly strategy. You bring the vision, I bring the execution. No more guessing what to post, no more last-minute content scrambles. This is a done-for-you experience where you walk away with a content library that elevates your brand and reflects your expertise.
What’s included:
– A pre-shoot planning call to outline your vision, offers, and content needs
– A 2-hour photo and video shoot tailored to your brand and goals
– 16 high-quality brand photos
– 30 lifestyle photos for personality and variety
– 8 edited short-form videos ready to use across platforms
You get the assets. You choose what to do with them. Whether you’re planning a launch, revamping your feed, or simply tired of inconsistent content — this is your solution. Simple, powerful, and built for visibility.
The “Top Shelf”
Our most elevated, all-inclusive content experience.
Top Shelf is for the business owner who doesn’t just want to show up — they want to show up polished, strategic, and unmistakably on-brand. This is more than just content. It’s a curated experience that blends visual identity, marketing clarity, and done-with-you execution — all in one.
Here’s what’s included:
– A pre-shoot call to plan your content, offers, voice, and monthly strategy
– A 2-hour photo and video shoot tailored to your brand and audience
– A full month of custom content:
• 12–16 ready-to-post feed posts
• 6–8 short-form videos or reels
• Captions, hashtags, trending sounds — all done for you
– A curated content calendar mapped out for the month
– 15 branded story templates designed to boost engagement and conversions
– A feed preview so you know exactly how your grid will look
– A marketing strategy built to align with your business goals
– A content bank of 50+ edited high-resolution photos to pull from all month long
Top Shelf is the answer to your “I want to market consistently but don’t have the time” problem. It’s a luxury-level solution for entrepreneurs who are ready to look like the expert they are — and sell like it, too.
“On the House”
Social Media Management
Full-service social media management — content creation included.
On the House is our premium done-for-you offer designed for the business owner who’s ready to fully hand off their social media with confidence. No more scrambling for what to post, no more guessing if it’s working. We do it all — strategy, content, execution, and performance.
You stay in your zone of genius. We make sure everyone knows about it.
Here’s what’s included:
– Strategic content planning tailored to your brand, offers, and goals
– Monthly content creation: photo + video shoot included
– Custom graphics, reels, and captions written in your voice
– Hashtag research, sound selection, and post scheduling
– Story content and engagement strategy to nurture your audience
– Full content calendar with feed preview so you always know what’s coming
– Analytics tracking and monthly insights so you know what’s working and why
This is not just about posting. It’s about building an intentional brand presence that sells, scales, and stays consistent without draining your time or creativity.
With On the House, your content becomes a well-oiled machine — and your brand becomes the one that people recognize, trust, and buy from.
Connect With Us On Instagram
@CaliforniaSocials
